SaporBio is an integrated communication and lifestyle consciousness-raising project related to dietary habits and consumption behaviours based on the principles of respect for the natural world and a productive philosophy focused on natural, genuine and healthy products.
SaporBio's main objective is to make organic food and eco-sustainability into a lifestyle which is not only a commitment to the environment but also to our own physical and psychological well-being and that of others.
All our initiatives are based on one objective of raising awareness and involving a large target group – the general public, those working in the sector, companies and institutions – using a focused, far-reaching communication strategy emphasising the advantages of organic food and an eco-sustainable culture and creating a discussion forum to raise awareness of the eco-sustainability values which our society so badly needs.
By designing a range of events and related proposals, as well as in partnerships struck up on an ad hoc basis, SaporBio's various initiatives raise awareness and spread the organisation's values in the socio-economic sector.
Two core principles are at the heart of SaporBio's initiatives:
- We focus on the GENERAL PUBLIC raising awareness, organising educational initiatives and giving everyone the opportunity to try out products, services and cultural and leisure activities; - We work alongside COMPANIES, acting as a positive force within the relevant economic sector, creating business opportunities for businesses working in the sector, facilitating dialogue and taking on the information dispersal role that is still difficult, particularly for small companies, to manage internally.
SaporBio's working philosophy is expressed in a range of initiatives: - Milano SaporBio - the main event organised by SaporBio in October.
An event in the heart of Milan which, in the display and sale of products, and in its cultural and information dispersal initiatives and experiential marketing activities, is a unique discussion forum for the various interested parties – the general public, companies, institutions, cultural associations, artists, etc. - Events over the course of the year: events on a smaller-scale to the Milano SaporBio give continuity to the initiatives which this sector needs to bring itself finally into the mainstream. There are, for example, events promoting organic menus in well-known restaurants, events and tastings at golf clubs, sports facilities and the whole range of meeting places from top hotels to town squares; links to events - Eco-sustainable tourism: SaporBio works together with associations and travel organisations to raise public awareness of responsible, respectful tourism, a world away from mass tourism which leaves such little room for social responsibility and environmental sustainability.
A range of partnerships with those who work in the sector and in tourism, in agriturismi and farms, who open their doors to individuals who are interested in and respectful of nature and its products; - Periodic cultural and educational initiatives are of considerable importance. We believe strongly that the best way to ensure the diffusion of consumer habits and lifestyle choices in harmony with the natural world is to raise awareness of the positive effects that these choices have on our lives and on our physical and mental well-being. - Information and awareness-raising on the internet.
In the Being Bio-Eco section of this website, in the section written by our expert team as well as in the many recipes and news items, you'll find advice on how to be eco-sustainable in your everyday life and a range of informative and cultural articles by the SaporBio team and its experts and partners.
We give advice on books, organise courses, promote conferences and cultural events, tell you about interesting films, music and lots more.
Flavour, Environment, Culture, Socialising, Education and Entertainment ...
... this is SaporBio... and much much more!!
